Splendour in the Grass gifs

In boudist2, Music Photography, Portrait Photography
The National
The National

For the past few years i’ve worked with FasterLouder to shoot portraits of the artists at Splendour in the Grass. This year we decided to mix it up and make animated gif portraits.

Everyone loves an animated gif. Cinemagraphs kicked off a gif renaissance. And Pitchfork and the New York Times did gif coverage at US festivals.

I’d never done them before, but it couldn’t be that hard right?

Unknown Mortal Orchestra
Unknown Mortal Orchestra
passion-pit
Michael Angelakos of Passion Pit
wavves
Wavves
klaxons
James Righton of The Klaxons
airbourne
Airbourne
you-am-i
You Am I

For the smooth movement you get in the cinemagraph style gifs i figured shooting video would be best, plus i’d want to shoot on a tripod to keep the background consistent.

One thing i do know about gifs is that they compress terribly for photographic images. Great for illustration, crap for photos. So the less that moves in each frame the better for file size.

And while I shot each artist for a minute or two, the final gif would only be a matter of seconds, and 10-20 frames.

Vance Joy
Vance Joy

Over the 3 festival days i shot about 40 artists. It was fun but mentally draining work. To think of a nice picture, but then add the factor that it’ll have to be animated, looped, compressed and stripped back is challenging. Especially if you don’t want to repeat yourself.

But at the same time, those limitations are what makes gifs great, and can spur creative ideas.

Ms Mr
Ms Mr

If you care for the technical side of things – i shot the video on my Canon 5D 3, trimmed the video in Quicktime Pro, added a subtle colour grade in Lightroom, then imported the video frames Photoshop to finish the animation and export to gif.

I spoke to Junkee a bit more about the project.

Jake Bugg
Jake Bugg
James Blake
James Blake
FIDLAR
FIDLAR
aih
Architecture in Helsinki
boy-and-bear
Boy and Bear
cloud-control
Cloud Control
daughter
Daughter

 

You can see all the gifs at FasterLouder:

And while i was really only there to shoot the GIF portraits i couldn’t help but shoot some of the fans and performance.