Romance Was Born open a store

In Fashion Photography

Jenny Kee, Anna Plunkett, Linda Jackson

Romance Was Born's Anna Plunkett and Luke Sales with Jenny Kee and Linda Jackson
Romance Was Born’s Anna Plunkett and Luke Sales with Jenny Kee and Linda Jackson

Here’s some snaps from the opening night party for fashion label Romance Was Born‘s first ever retail shop.

It’s a ‘concept store’ in Paddington called Pearl’s Dream and is open for a couple of months until January 31st.

Romance Was Born store opening

Romance Was Born store opening

It features many of the items they launched at their stunning show at Australian Fashion Week this year.

Romance Was Born store opening

Jenny Kee and Anna Plunkett

The store was officially opened by Jenny Kee and Linda Jackson. A fitting pair to christen the space as it harkens back to the Flamingo Park ‘frock salon’ they opened in Sydney in the 1970s. Romance Was Born’s work is in the same vein too; bold and colourful with an unabashed love for Australiana.

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The shop is next door to Romance Was Born’s SOYA mentors Zimmerman in Paddington – at 2A Glenmore Rd.

Here’s what the press release states:

Romance Was Born: “Pearl’s Dream” Concept Store
“The intersection” 2A Glenmore Road, Paddington
26th November 2009 – 31st January 2010

“Pearls Dream” continues on from the “Doilies and Pearls, Oysters and Shells” SS0910 collection. It is a concept store which celebrates the collection and its collaborators.

“We feel so lucky to work with the people we do and Pearl’s Dream encaptulates our full Romance aesthetic. Its about creating our world for the outside world to experience”. Romance Was Born

“Doilies and Pearls, Oysters and Shells” features collaborative works by two Australian artists, Patrick Doherty and Indigenious shell worker Esme Timbery, and also jewellery by Romance Was Born’s accessories designer Paul Bonomelli.

Pearl’s Dream is Romance Was Born’s tribute to the stylish elegance of Grandmas and the olden days whilst exploring their fascination with the sea; that crystalline underwater world where mermaids are the keepers of its mysterious watery secrets. Romance Was Born open up nanna’s glory box worn by the tides of time to reveal long forgotten treasures – glorious old jewels, budgies in a cage, 4711, a fine bone china tea set with a mother-of-pearl glaze, delicately aged lace doilies and other assorted goodies from a bygone era.